Boost Your Startup Pitch with a Sneak Peek into Retail.me's (Go to Emma) Successful Strategy
About Retail.Me (Go to Emma)
Retail.me, also famously known as Go to Emma, aims to revolutionize the retail industry with digital trade marketing and sales solutions tailored specifically to benefit manufacturers and retailers. Launched by Matthias Heussner during the prestigious Axel Springer NOAH Conference of 2018 in Berlin, Go to Emma strives to digitize and simplify the intricate processes needed to engage independent Point of Sale (POS) in the retail ecosystem. With over 4,500 retailers, a network of 1,800 suppliers, and a whopping 300,000 offers, Retail.me stands as a crucial platform for aspiring retail businesses to gain traction and efficiency.
Unfolding Retail.Me's (Go to Emma) Pitch Deck
Retail.me's pitch deck was primarily designed for showcasing a multifold of features apart from the core service it sponsored. Apart from aiding in trade marketing and sales for manufacturers and retailers, the pitch deck also highlighted product marketing, multimedia offer creation, digital incentives for retailers, market space rentals, and lucrative earning opportunities that come with it. However, the glaring downside was the unrevealed specifics about the amount raised or the funding round type.
What Built Investor's Trust in Retail.Me (Go to Emma)
Despite the undisclosed specifics about the funding round type and amount raised from Retail Me's pitch deck, this startup managed to lock investor confidence effectively. The key selling point was the exponential presence it maintained with its broad network of suppliers, retailers, and mouthwatering deals. Also, the traditional retail commercial industry's digitization was instrumental in winning investors' belief, enabling the independent Point of Sale (POS) to function more conveniently and productively.
